Shawn Johnson’s Keynote:

Communicating to Connect:

Poor communication leads to low morale as well as a decline in productivity. Understanding why we have different views about communication helps us to truly connect. Shawn shares three proven steps that will improve communication in your workplace, create a common language and increase engagement.

Communication problems occur for many reasons, but the biggest reason is that our methods for communicating have changed so much over the span of five generations. Younger generations prefer texting and communication apps, while older generations prefer email and phone calls.

Our communication “comfort zones” are determined by the way we grew up and the method of communication we have used the most. Older generations remember rotary dial phones and long-distance charges. Answering phone calls was a priority, you never knew who was calling.

Younger generations either cannot remember or did not experience the world before texting. They are used to receiving information in short concise messages. Video, such as YouTube and BombBomb is an important part of their world of communication. Older generations are not nearly as inclined to use video for communicating.

Workplace communication for older generations was more formal including yearly or quarterly reviews.  Younger generations prefer feedback that is more frequent and less formal. They are used to quick efficient delivery of information. Furthermore, the popularity of social media has created an environment of transparency that is much different than the way information was shared or not shared in the past.    Clear and inclusive communication is expected now.

Although each generation has different communication habits, there are strategies for streamlining communication.  It begins with understanding, setting expectations and asking for buy in. Another strategy is to use a common language breaks down stereotypes. A common language will allow us to speak the other persons language every time whether it is a co-worker, customer, or vendor.

This talk focuses on understanding why we choose to communicate the way we do. Communication means more than just the device we choose; it also has to do with the information we share.  Communicating to connect is always about the other person.

Learn how each generation views communication as well as areas where we communicate the same way.  There are proven strategies for communication in every area of our world of work. According to a study by The McKinsey Global Institute, when employees feel connected, productivity increases by 20-25%.

Have questions?

Reach out to Shawn by, or use the online email form on the contact page.